Websites for landscapers

A landscaping business sells with pictures and loses with vagueness. The homeowner looking at your site wants to know three things fast: do you do the kind of work they want, do you come to their street, and how do they get a price. Everything else is detail.

Our example landscaping site is built for a made-up company; open it on your phone and compare it with what follows.

Say what you do, and what you don't

"Landscaping" covers weekly mowing and a full backyard rebuild. Split it the way your customers think:

• Regular care: mowing, edging, leaf clean-up, seasonal maintenance plans.
• Projects: planting, beds, sod, irrigation, hardscape, lighting, whatever you really build.
• Seasonal work: spring clean-ups, autumn planting, snow removal if you offer it.

One page per service you want more of. If you no longer take small mowing jobs, say so on the site; it saves you the calls.

Show the towns you serve

Customers search with their town in mind. A short list of the towns and neighborhoods you cover, on the home page and on the contact page, answers "do you come here?" before they ask. Our sites also put that list into the structured data, so search engines read your service area as a fact. The example uses the schema.org HomeAndConstructionBusiness type (https://schema.org/HomeAndConstructionBusiness) with each town listed as an area served.

Real pages for each area are worth it only where you truly work and have something local to say: the jobs you did there, the soil, the HOA rules you know. A page per town with the same text and a different name helps nobody.

Photos do the selling

• Your own job photos, taken with your phone, beat any stock picture. Before and after, from the same spot, works best.
• Put the best ones on the service they belong to, not only in a gallery nobody opens.
• Every image on our sites stays under 200 KB and carries a short description, so pages load fast on a phone in a driveway and read correctly for people using screen readers.

Make the quote request easy

The contact form sends each enquiry to your email. Ask only what you need to price the visit: name, phone, address or ZIP, the kind of work, and when suits them. A long form loses the customer; a phone number in the header catches the ones who would rather call.

Licenses and trust

Rules differ by state. If your state licenses landscape contractors, irrigation work or pesticide application, show the license number. The Environmental Protection Agency explains the federal side of pesticide applicator certification here: https://www.epa.gov/pesticide-worker-safety/certification-standards-pesticide-applicators. Insurance, years in business and real reviews belong on the home page too.

Reviews and your Google profile

For local work, your Google Business Profile is often seen before your site. If you want it kept current, with your job photos posted and a review request sent after each job, our Local presence plan does that for USD 199 a month, including the website's own monthly plan.

What it costs

A new website is USD 1,500 once. After launch, the monthly plan is USD 79 a month: hosting, your own editing page for prices, photos and the seasonal offer, security updates and small changes. The domain is registered in your name, at cost (about USD 11 a year). Stop when you want: the domain and the files stay yours. More detail: how much does a website cost.

Tell us what you do and where you do it.

Written with AI help. Sources: the official pages linked above and our own published prices, checked 2026-10-29.